10 ways need-responders can create marketable value
- Steph Turner
- Sep 30, 2023
- 13 min read
Updated: Feb 20, 2024
The more consumers grow disillusioned with increasingly failing options, the more our need-responsive alternative may appear to fit the bill. Whether need-responders complement or compete with lawyers and counselors or other available helping professionals, the value they can create may go through the roof. The more a need-responder fills a niche poorly served by others, the more their expertise could be in high demand.

Which would you prefer?
Continue down the familiar course of reacting to pain and problems.
OR
Resolve each underserved needs to restore functioning and remove pain.
Need-responders seek to serve underserved needs overlooked by other institutions or industries. Its potential has yet to be fully explored, but a here are nine ways we can accurately predict that need-responders can create marketable value.
Need-responders can create marketable value by…
Need-responders uniquely position themselves to serve underserved needs. Especially those defying easy categorization as either a free enterprise private good or a public sector public good. Indeed, for that reason, need-responders can create solutions not readily envisioned by either capitalistic or socialistic systems.
With a little imagination, you perhaps could think of many ways this fresh approach could create marketable value. Let’s simply start with these ten cases.
1. Resolving more needs.
Current options pull us heavily into relieving the pain of our many underserved needs. Anankelogy shows us how unresolved needs persist in warning you of a threat to your ability to fully function. Without viable options, we normalize the resulting pain. Anankelogy helps us appreciate why we are drawn to easily to products and services easing our suffering more than removing such pain.
The free market freely caters to our desires to pick the low fruit of pain-relief, dooming us to suffer further pain. Government and nonprofit remedies tend to favor the lower standard of harm reduction over the higher standard of systemic resolution of needs, which also risks leaving us in the pain of our unresolved needs.
Need-responders help you identify and address not only own poorly served needs, but the needs of others with whom you interact. Need-responders incentivize you to team up with others to resolve needs more fully, and not settle for mere relief.
The more your needs fully resolve, the better you can function. With better function comes less of a reason for your body to warn you with pain. Resolving needs removes cause for pain. Need-responders encourage you to explore this solution by first learning to endure a little hardship upfront in order to enjoy some resulting peace.
How much is such a solution worth to you?
2. Addressing context behind poor health outcomes.
Normalizing unresolved needs lets your body work overtime warning you again and again of unaddressed threats to your functioning. Eventually, such pain builds up as its own threat to your functioning.
You experience these in the form of various health challenges. The more you try to tamp down your symptoms, the more your battered body screams out for attention in some other way. Your anxiety then turns into a stomachache, which if ignored may turn into a headache. Your bodily aches exist to serve you, or you will end up serving them.
Need-responders skip pacifying your symptoms to address the source of such painful warning signs. If you require some relief, need-responders will not let you forget that any pain relief must remain temporary on the disciplined path to remove cause for such pain.
Imagine your migraine headache finally clearing up. Envision your life without that persistent cough. Consider all you can do if not always chasing the next health crisis derailing your life. While not applicable in every situation, need-responders provide you with the only available means to remove cause for disturbing symptoms by addressing your underlying wellness needs.
How much is such a solution worth to you?
3. Reducing unnecessary health costs.
Medical bills pile up the more this dysfunctional status quo forces your health needs to take a back seat. You risk getting captured into the medicalization of your underserved needs. Or perhaps you’re painfully already there.
Under this status quo, you’re to assume your mental health challenges are a private health concern. Health providers traditionally frame your addictions as independent of the social pressures crashing upon you. So you risk the stigma of seeking psychotherapy that might help you through these mental health problems holding you back. Whether out of pocket or with health insurance, you resign to the norm of assuming a medical bill for something that’s not really a personal health cost, but a public health matter well beyond your personal control.
Need-responders equip you to speak your truth to power. With their support, you build a support team that encourages you to more boldly confront these external factors provoking your pain. You learn to incentivize the powerful to listen to you and your supporters. You subtlety shift the stigma onto these neglectful impactors. You appeal to their aim to improve their public brand.
Instead of assuming a personal health cost to address a private health concern, need-responders inspire you to invite others to invest in your public wellness campaign. Together, we find ways to turn powerful stressors into potent supporters. Once converted, the powerful impactor gains a boost to their public reputation, who get incentivized to pay you for the privilege.
How much is such a solution worth to you?
4. Removing barriers to your full creative potential.
You’re unlikely to reach your life’s full potential if repeatedly held back by mounting pain of unmet needs. Your body continually warns you of threats to your ability to fully function. That’s what pain is for. You may feel too distracted by such pain to even entertain your creative potential.
While continually obsessed on dealing with such pain, the years can easily slip by. Perhaps you feel powerless to live your dreams. Too many bills to pay. Too many crises popping up left and right. If only there was some way out of your life of quiet desperation! If only there was some service that helps you escape those traps preventing you from realizing your life’s full potential. Well, now there is, with this new professional service of need-response.
Need-responders take you past merely relieving your pain to realizing your creative potential. Need-responders call out the patterns trapping you in symfunctional strain. Need-responders help you identify and more effectively address your many needs, by stretching your skills to meet challenges to reach a flow state.

By adapting psychologist Mihály Csíkszentmihályi’s diagram to your specific situation, need-responders can help you reframe apparent obstacles as worthy challenges, then turn those challenges into an opportunity resolve more and more needs. When you find yourself fully absorbed and effortlessly doing what you love, your creative potential naturally flowers.
How much would that be worth to you?
5. Supporting each other’s purpose in life.
If you survived a major crisis, you likely learned some things that could prove helpful to others struggling with such a crisis. When grieving your painful loss or losses, you may have found meaning by helping others get through this crisis.
Counseling is a great resource for helping you grieve, to adjust to any losses, and help you make meaning through it all. Need-response goes further by supporting your “cause” to help others similarly situated. The more you can break out of your silo of self-absorbing pain and escape from its alienating isolation, the more you can magically turn a tragedy into a kind of triumph.
As need-responders support you to speak truth to power, they can incentivize these resource-rich impactors to support your “cause” of helping others similarly situated. You invite them to invest in your passionate purpose to help others still struggling. As you bring these powerful people onboard, you provide them opportunity to improve their brand. It’s a win-win not being tried by any other professional service.
How much would such a service be worth to you?
6. Improving economic productivity.
How productive are you when your boss angrily shouts at you? If you’re more internally motivated like me, you understandably feel demotivated. You then do just enough to avoid any further painful anger. You likely avoid risking retribution, so the supervisor continues with the misconception that they must motivate you with their stern reprimands. Productivity suffers in this blind spot.
If left unaddressed, presenteeism can set in. Presenteeism can morph into absenteeism. Which can morph into abruptly quitting the job. Most quit a job to get away from an unresponsive boss.
While many employers ensure their managers properly treat their workers, my career has been punctuated by less than competent supervisors. Not all employers prioritize best practices toward their talent base. Not all employers invest in leadership development programs. Of if they do, how often do supervisors check with their subordinates for feedback to their leadership?
Need-responders incentivize employers, and their supervisors, to better understand the specific needs of their workers. Instead of any top-down DEI program, need-responders support a more grassroots effort to include each worker’s unique yet oft-excluded contribution. The more a supervisor is made aware of each worker’s overlooked concerns, the more productive and cohesive the team.
The need-responder supports the vulnerable worker to report their neglected needs to the supervisor, to speak their truth to power. The worker is equipped to confidently assert their overlooked needs.
Need-responders help dissatisfied workers to test any association with their additive behaviors to unaddressed pain stemming from their workplace situations. The more the worker can confidently express their underserved workplace needs, the less pain they will suffer, and with reduced pain they can more easily reduce their pain-coping behaviors. Which can lead to increased productivity, so this is a win-win alternative to the usual adversarial alternatives:
quitting after giving a two-week notice;
quitting abruptly, perhaps walking out in the middle of a shift;
whisper campaign shaping the reputation of the employer or supervisor;
online criticism, warning others to not seek employment or any business there;
bad press coverage;
industry ethics review board; and
filing a complaint with the National Labor Review Board.
Need-responders first helps the dissatisfied worker to compel the supervisor to cease any harm. The more the worker demonstrates less addictive behavior and more productivity on the job, the supportive supervisor may receive a boost to their professional reputation. Which is by far preferrable than the Damocles’ Sword of the worker’s withheld adversarial options.
Lest anyone feels this smells too much like extortion, need-responders encourage us all to steer clear of the slippery adversarial path that avoids resolving needs. Most states define extortion as the gaining of property or money by almost any kind of force, or threat of
1. violence,
2. property damage,
3. harm to reputation, or
4. unfavorable government action.
Does that really apply here? Consider these salient differences.
There is already a working relationship between the parties.
The working relationship involves a power imbalance.
There is already a level of coercion in the other direction, called exaction.
And your “demand” is for a preferred mutualizing approach to responsibly address and hopefully resolve each other’s affected needs.
Actual extortion includes none of these. Need-responders shall call out any such irresponsible reaction. When the supervisor learns the worker will waive their adversarial options, need-responders can incentivize them to accept the more attractive alternative of our mutualizing process to address each other’s exposed needs. It’s a win-win for all involved.
How much is such a workplace solution worth to you?
7. Depolarizing politics.
Let’s unpack politics. Only anankelogy provides comprehensive insight into our political differences. It’s about a different inflexible priority of needs. Only anankelogy provides the tools to empathize with the needs on both sides to politicized issues. Depolarizing our differences starts with appreciating our different priority of inflexible needs.
Anankelogy defines politics as the art of generalizing how to agreeably address needs in different social situations. The less we appreciate other’s social situation, the less we tend to empathize with their different priority of needs that clash openly with our priorities.
All other attempts to address political differences overlook the central role of needs. Too many hope in vain to persuade others to share their own prioritized experience of needs. The needs themselves can only be changed when fully resolved. Contemporary politics do little to help resolve those needs. Indeed, generalizing politics risk keeping you trapped in pain of unmet needs.
While others complain about polarized politics, only need-response shows you how your differently experienced needs create political differences and fuels polarization. Need-responders can equip you to melt the tension using the “praise sandwich” approach. Instead of first disagreeing with someone with a political view at odds with your own, you learn to first listen for their underlying inflexible needs. You affirm those needs, before you question how their politics affects your needs. You close with forging a deeper connection, despite any shallow differences.
How much is such a solution to the problem of political polarization worth to you?
8. Reversing wrongful convictions of the actually innocent.
All prisoners insist they’re innocent, right? Wrong. Only about 15% of prisoners claim actual innocence. Other felons may complain about the harshness of the sentence, but most admit to doing the deeds. It just takes a while for many of them to realize the harmful impacts on their victims.
Prisoners persistently proclaiming their innocence face repeated scorn from other prisoners. “You think you’re better than us?” Rejection by other prisoners follows on the heels of widespread rationalization that the criminal judicial system rarely makes mistakes. The adversarial judicial process benefits from its confirmation bias. The zeal to get tough in crime blinds many to its risk of wrongly convicting the innocent. Such widespread ignorance of systemic problems built into the adversarial judicial process privileges denial of factual innocence.
How do you expect an institution repeatedly benefiting from its miscarriages of justice to admit and correct its own self-serving mistakes? Academic estimates of wrongful convictions range from under 1% to 15%. The more conservative rates count only those claiming actual and not legal innocent. Didn’t do it, wasn’t there, no such incident every happened—and the available evidence (or lack of it) backs up their claims.
Need-response offers a viable alternative to this error-prone adversarial process. Need-responders complement, or compete, with innocence litigators and prosecutors to identify and clear innocence cases. Supporters of the innocent can download a free tool that automatically calculates the viability of a compelling claim of innocence.
Need-responders can help proactively challenge any ongoing privileged discrimination against the unexonerated innocent. Need-responders seek to channel anger away from any error-prone adversarial approach, by redirecting any disgust into its more engaging mutualizing process. Need-responders dare raise the bar of justice by holding all accountable to the impacts on one another’s needs.
How much is such a solution worth to you?
9. Reversing institutional decline.
In anankelogical terms, an institution exists to serve a particular set of public needs in a mass society. For example, politics exist to serve public needs addressed by policies. Judicial institutions exist to serve justice needs affected by interpersonal violence.
Each mass institution initially emerged to accountably serve such needs, as its mission or purpose for existing. The growing complexities of society makes it difficult for systems like politics and the judiciary to address needs with impersonal laws relying on an adversarial process that objectifies us into oppositional categories. Over time, almost all institutions tend to drift from prioritizing its founding purpose to increasingly prioritize and sustain its own existence.
Growing distrust in such institutions point to their failure to adequately serve the needs for which they exist. The less an institution faithfully serves it originating purpose, the greater the risk for public distrust towards its privileged self-serving activities. We can give you nine instances of this, and how need-responders can reverse it.
Need-responders address your specific needs in ways overlooked by these institutions. Need-responders circumvent the failing adversarial process, which pits us needlessly against each other, with its more effective mutualizing approach. Need-responders show you how we’re better off when understanding and respecting each other’s different needs than serving institutional categories against each other for their institutional convenience.
If institutional leaders agree to partner with us, need-responders can complement their efforts. If refusing our higher standard of mutual need-resolving respect, then need-responders shall be poised to compete with these failing institutions. Need-responders shall not lower themselves to the self-serving agenda of institutions that drag society down into indulgently taking oppositional sides. Need-responders raise the bar with the discipline of resolving needs with loving respect.
How much is such a solution that could reverse institutional decline worth to you?
10. Spreading more love.
The lofty ideals of love tend to fade as fewer of our needs can fully resolve. You may find it next to impossible to regard the needs of others when self-absorbed around the pain of your own unmet needs. It’s not that you’re morally bad and filled with hate. Rather, you live in a world becoming less responsive to your inflexible needs. Which leave little room for your potential to spread love.
Many of us find ourselves sucked into those institutional convenience categories. We’re pitted against each other. We vehemently oppose one another, never really trying to understand each other. Institutional elites gain by keeping us outraged. While we may not admit it, elites provoke us to blame others and then hate each other for feeling trapped in despair.
Need-responders offer you a way out of modern despair. Need-responders seek ways you can grow your potential to spread love. First, by bring some love to you. To affirm your inflexible needs. And by cultivating a support system that encourages and inspires each other to replace widespread alienation and animosity with deeper connections and potential for human flourishing love.
How much would you be willing to invest in such a service if it was offered only today? What value to you find in sticking with the status quo? Asked in another way, how much is it costing you to forgo such solutions? Can you really afford not to pursue such solutions? With many options you can start for free, why not explore this pioneering alternative to our failing institutions? And if you find any of it helpful, why not spread the word?
There’s at least one major hurdle to appreciating this marketable value. Each call you to resolve needs by enduring their natural discomforts upfront. If glued to seeking and pursuing pain-relief first, none of these options may be a good fit for you.
Need-responders recognize we all easily slip into the habit of avoiding whatever seems uncomfortable. Suddenly spreading some love can seem awkward and uncomfortable. So our first marketable value introduces you to an opportunity to stretch your comfort zone, so you too can help spread some love. And it’s completely free!
Your responsiveness to these marketable opportunities
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